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Getting Involved in Corporate Social Responsibility

by Kevin Xu, CEO of MEBO International My father was a remarkable doctor. Growing up, I witnessed his unflagging devotion to alleviating his patients’ pain. He worked with burn victims, so he was constantly confronted by suffering. But he never wavered in his dedication. I used to wonder how he could be so committed. Then, […]

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Knocking Down Psychological Barriers to Giving

I’ve long been fascinated by how helpful an understanding of some basic psychological principles can be to the effective practice of fundraising. One of my favorite blogs, focused on consumer marketing, is Sean D’Souza’s Psychotactics. It applies in spades to fundraising, because it involves getting inside your target constituent’s brain — the essence of donor-centered fundraising.

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What Businesses Want Out of Giving Back

As we look ahead to the trends in corporate philanthropy, there’s food for CSR thought in the 2014 Trend Report from The Association of Corporate Contributions Professionals (ACCP).  This annual report distinguishes itself by offering forward-looking data collected by surveying corporate contribution professionals about their plans, including their budgets, for the upcoming year.

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