“What motivates Millennials is a desire to affect THEIR cause through YOUR organization with their friends.” – Derrick Feldmann, CEO of Achieve
Consider there are over 1.5 million nonprofit organizations nationally. Nearly all are convinced their mission is the most important, the needs of their constituents the most critical. While there are countless worthy, underfunded causes, we need to stop telling and start empowering Millennials – inspiring them to decide the lives they want to impact and when, where, and how they want to give.
Revealed in The Millennial Impact Project, Millennials want to help people, not institutions. They are influenced by the decisions and behaviors of their peers, and they treat their time, money, and assets as having equal value.
